MARKET RESEARCH IS IMPORTANT FOR EVERY BUSINESS, AND SHOULD NOT BE JUST A ONE-OFF ACTIVITY. Successful businesses conduct research on a continual basis to keep up with market trends and to maintain a competitive edge. Regardless of whether you’re starting or expanding your business, the information you gather and analyze builds the foundation of good business decisions regarding what product or service you’ll offer, where your business should be located, how to price your product or service and how to advertise to your target market.
Business Plan Guide- Market Research & Marketing Plan Section Work through our guide to help determine the feasibility of your business idea, identify how to promote your product/service and develop a competitive strategy.
SME Benchmarking Tool Use this tool to find out how your business is doing compared to others in your sector.
Timiskaming Census Profile Use this data to better understand the population of the District of Timiskaming (or other cities/regions) and compare it to another city, the province of Ontario or Canada.
Timiskaming Health Profile Get information on the District of Timiskaming’s health profile including health conditions, health behaviors, deaths, etc.
PROVINCIAL & FEDERAL DATA/STATISTICS
Demographics Get data that sheds light on population characteristics such as location, age, income, education level, and more.
Labour and employment data Find statistics and analysis related to the labour force, employment and income from official Canadian and international sources.
Canadian economy Get the latest official economic indicators, which shed light on the performance of several segments of the Canadian economy.
Industry sector data Find statistics that can help you better understand your industry, and study the latest trends that could impact your business.
Importing and exporting Find Canadian and foreign trade statistics and other information that can help you to grow your business.
General research & statistics Discover resources available through your local Canada Business Network Service centres, Statistics Canada, Canada's government libraries and the United Nations.
Housing market information Get up-to-date housing market reports, analysis and knowledge from the Canada Mortgage and Housing Corporation.
Highway traffic counts View average traffic volume information and accident rate information for each of the sections of highway under MTO jurisdiction.